Allbirds

Allbirds is a brand that makes shoes and apparel from natural and renewable materials, with a focus on sustainability and environmental responsibility. Here is a possible long description of the brand:

Allbirds is more than just a shoe company. It is a public benefit corporation that aims to use and promote regenerative agriculture, renewable materials, and responsible energy1. Founded in 2016 by Tim Brown and Joey Zwillinger, Allbirds has grown from a Kickstarter campaign to a global brand with over 20 stores and millions of customers. Allbirds is also a certified B Corp, meaning it meets the highest standards of social and environmental performance, transparency, and accountability.

Allbirds’ products are designed to be comfortable, durable, and stylish, while minimizing the environmental impact of their production and use. Allbirds uses natural and recycled materials such as merino wool, eucalyptus fiber, sugarcane, and recycled plastic bottles to create its fabrics and components. Allbirds also sources its materials from farms and forests that follow ethical and sustainable practices, such as the ZQ-certified wool farms in New Zealand and the FSC-certified eucalyptus plantations in South Africa. Allbirds’ manufacturing partners adhere to a rigorous code of conduct that ensures compliance with environmental and social standards.

Allbirds is committed to reducing its carbon footprint and achieving net-zero carbon by 2030. The company measures and discloses the carbon emissions of each product, and offsets the remaining emissions by investing in verified carbon reduction projects. Allbirds also supports research and innovation in low-carbon materials and technologies, such as its plant-based leather alternative and its bio-based foam. Allbirds’ vision is to create a better business that can inspire positive change in the world.