Sustainable Brand Benchmark - Lands' End
By CommonShare
Lands' End is a company that specializes in casual apparel for men, women, and children. The company has a website, specialty catalogs, third-party online marketplaces, and approximately 30 free-standing retail stores. The company also offers home goods, soft luggage, school uniforms, and logoed business apparel and products. The company generates the vast majority of its sales online, but it still produces its longstanding catalog. The company fulfills orders to customers in about 145 countries outside the US, but the US generates approximately 85% of the company's total revenue.
Overall Rating
Under-Performing
Credibility
How credible are the sustainability claims of the retailer/brand.
Relevance to Mainstreaming Sustainability
Market share of the retailer/brand within the industry it operates in.
Commitment
Commitment of the retailer/brand to sustainability.
Traceability
Level of visibility of the retailer/brand over its supply chain.
Accessibility
How easy is it to find the retailer’s/brand’s sustainable products.
