Sustainable Brand Benchmark - Munro Footwear Group

Munro Footwear Group Pty Ltd is a prominent Australian company known for its extensive portfolio of footwear brands, including the well-known Mathers. Established in 1962 by Graham Munro, the company has a rich history of entrepreneurial spirit and innovation in the footwear industry. Over the years, Munro Footwear Group has expanded through strategic acquisitions, including ten significant brand acquisitions over a span of 13 years.

The company's headquarters are located in Abbotsford, Victoria, where it oversees a vast network of retail stores, e-commerce platforms, and wholesale partners across Australia and New Zealand. With a workforce of approximately 1,850 employees, Munro Footwear Group is committed to delivering leading customer experiences and driving the sustainable, long-term growth of its national footprint.

Munro Footwear Group's mission is to become the first choice in footwear for all Australians by offering trusted brands and market-leading omnichannel experiences. The company's vision is supported by five strategic pillars: growing market share, transforming customer connections, delivering a curated product range, building high-performing teams, and promoting a culture of continuous improvement.

The leadership team, co-led by Co-Chief Executive Officers Jay Munro and Marcus Bartlett, is responsible for guiding the company's mission, driving its vision, and upholding collective values. The executive team, with extensive retail expertise, manages the day-to-day operations and reports progress to the Board.

At the heart of Munro Footwear Group's operations is a vertically integrated business model, which allows for operational agility, tighter quality control, and greater customer insights. This model enables the company to deliver industry 'next practice' customer experiences and continuously work towards unrivaled product ranges.

The company's heritage is celebrated for its focus on building relationships within the industry and developing and perfecting the craft of footwear design. The consolidation of operations in 2017 formally established Munro Footwear Group as it is known today, continuing the legacy of its founders, Graham and Kerrie Munro.

Munro Footwear Group's portfolio showcases the best of Australian design, with styles built to last and a commitment to giving people the confidence to live life's moments to the fullest. The company nurtures an environment that promotes curiosity and encourages its team members to make their mark, reflecting the heart of a family business grown into a connected team passionate about footwear and customer satisfaction.