Standard Owner Benchmark - Plant-Based Foods Association

The Plant-Based Foods Association (PBFA) is a non-profit trade association based in the United States. It was founded in 2016 and represents the plant-based food industry, which includes companies that produce and distribute plant-based alternatives to traditional animal-based products.

The PBFA aims to promote the growth and success of the plant-based food sector by advocating for favorable policies, conducting market research, providing resources and support to member companies, and raising awareness about the benefits of plant-based foods.

Key objectives and activities of the Plant-Based Foods Association include:

-Policy Advocacy: The PBFA works to shape and influence policies at the federal, state, and local levels to create a favorable regulatory environment for plant-based food companies. They engage with policymakers, provide input on regulations, and advocate for fair labeling and marketing practices.

-Market Research and Insights: The association conducts research to gather market data, consumer insights, and trends related to plant-based foods. This information helps member companies make informed business decisions and understand the evolving market landscape.

-Member Support and Networking: The PBFA provides resources, tools, and educational opportunities to support its member companies. This includes access to networking events, industry expertise, and information sharing to facilitate collaboration and growth within the plant-based food sector.

-Consumer Education and Awareness: The association strives to raise awareness among consumers about the benefits of plant-based foods. They engage in public outreach, media campaigns, and educational initiatives to promote the adoption of plant-based diets and showcase the variety and quality of plant-based food options available.

Overall, the Plant-Based Foods Association plays a crucial role in representing and supporting the plant-based food industry. It works towards creating a more favorable environment for plant-based food companies, driving consumer adoption of plant-based diets, and fostering growth and innovation within the sector.