Sustainable Brand Benchmark - Ralph Lauren

Ralph Lauren Corporation is a global leader in the design, marketing, and distribution of premium lifestyle products in five categories, including apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren’s reputation and distinctive image have been consistently developed across an expanding number of products, brands, and international markets. The Company’s brand names, which include Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, and Club Monaco, among others, constitute one of the world's most widely recognized families of consumer brands. They believe that their global reach, breadth of product offerings, and multichannel distribution are unique among luxury and apparel companies.

Reflecting a distinctive American perspective, they have been an innovator in aspirational lifestyle branding and believe that, under the direction of internationally renowned designer Ralph Lauren, they have had a considerable influence on the way people dress and the way that fashion is advertised and celebrated throughout the world. they combine consumer insights with their design, marketing, and imaging skills to offer, along with their licensing alliances, broad lifestyle product collections with a unified vision.