Sustainable Brand Benchmark - Vera Bradley
By CommonShare
-Vera Bradley is a company that designs and sells women's handbags, luggage, travel items, fashion accessories, home goods, and unique gifts. -Its products are available through approximately 1,800 specialty retail locations across the US, as well as select department stores, national accounts, and third-party e-commerce sites. -The company also operates around 75 factory outlet shops. -It owns and operates two unique lifestyle brands - Vera Bradley and Pura Vida. Both brands have a large female customer base and are known for being great "gifting" brands. -Vera Bradley was founded in 1982 by Patricia Miller and Barbara Bradley Baekgaard. It has been a publicly traded company since 2010.
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