About Another Tomorrow
Another Tomorrow: A Sustainable Fashion Journey
In the realm of conscious fashion, Another Tomorrow emerges as a beacon of sustainability, weaving a narrative that transcends traditional industry norms. Founded on principles that prioritize ethical practices and environmental responsibility, the brand embarked on its journey with a vision to redefine the landscape of fashion. From its inception, Another Tomorrow has sought to embody a philosophy that goes beyond mere garment creation, envisioning a future where fashion seamlessly integrates with ecological consciousness and social responsibility.
Commitment to Sustainability: At the heart of Another Tomorrow's ethos lies an unwavering commitment to sustainability. The brand takes pride in its dedication to crafting products that adhere to stringent environmental and ethical standards. Embracing transparency, Another Tomorrow meticulously tracks the origins of its fibers and raw materials, ensuring that each piece is a testament to responsible sourcing. The brand boldly aligns itself with Canopy, Zero Discharge of Hazardous Chemical Foundation (ZDHC), and Sustainable Apparel Coalition (SAC) standards, setting a high benchmark for industry collaboration.
Living Wage Policy: Another Tomorrow recognizes the pivotal role it plays in fostering positive change within the fashion industry. With a living wage defined as the bedrock, the brand commits to manufacturing all its products in accordance with local living wage standards. To ensure compliance, the Another Tomorrow team conducts regular surveys and benchmarks wage levels, championing an annual survey to keep pace with changes in the cost of living. In a landscape where the payment of living wages is often the exception, Another Tomorrow stands as a resolute exception, championing the rights of workers and their families.
Forest Protection and Reduction Strategies: Beyond fair labor practices, Another Tomorrow extends its commitment to sustainability to every facet of its products. The brand undertakes a robust approach to protect the world's forests through its procurement processes for fabrics, pulp, paper, and packaging. Collaborating with organizations like Canopy, Another Tomorrow works to safeguard ancient and endangered forests, advocating for conservation in regions like Vancouver Island, Canada's Boreal Forests, and Indonesia's Rainforests.
In line with a holistic environmental strategy, Another Tomorrow prioritizes a reduction and reuse strategy for paper and packaging. Over the next three years, the brand plans to implement various initiatives, including reusable shipping boxes, eco-friendly e-commerce systems, and digital communication practices. Moreover, the brand actively collaborates with partners like Canopy and suppliers to encourage the development of more environmentally and socially beneficial fabrics, focusing on agricultural residues and recycled materials.
Chemical Policy: In its unwavering commitment to protecting people and the planet, Another Tomorrow places a strong emphasis on its Chemicals Policy. The brand recognizes the intricate role of chemicals in manufacturing and pledges to eliminate harmful substances. By adopting the ZDHC MRSL 2.0, Another Tomorrow collaborates with its supply chain to manage chemicals ambitiously at every stage of production. The brand's dedication extends beyond rhetoric, with visits to mills and wet processors, setting benchmarks for continuous improvement in chemical management.
Carbon Offset and Beyond: Addressing its carbon footprint head-on, Another Tomorrow adopts a comprehensive Carbon Offset Policy. While offsetting is part of the strategy, the brand acknowledges that it is not enough and strives for continual reduction through its supply chain and broader corporate policies. Setting a precedent in its first year, Another Tomorrow offset emissions through a Gold Standard certified solar power installation in India. This commitment exemplifies the brand's proactive approach in selecting credible partners and traceable projects, aligning with its unwavering principles.
