Lifestride

LifeStride is a brand that has been a part of the women's footwear market since 1940. The brand was launched by Brown Shoe Company with an advertising campaign that positioned LifeStride as ""The Young Point of View in Shoes."" Over the years, LifeStride has been featured in prominent fashion magazines such as Life, Mademoiselle, Glamour, and Cosmopolitan, showcasing its commitment to luxury fashion at an accessible price point. The brand has also opened concept stores in major malls across the United States, further solidifying its presence in the retail space.

With a focus on the working woman, LifeStride introduced the Working Woman collection, which was designed to meet the needs of professional women seeking stylish yet comfortable footwear. This focus on trend-right styling combined with value pricing has helped LifeStride maintain its position in the marketplace. The brand has continued to innovate, particularly in the area of comfort technology, ensuring that each pair of shoes offers the wearer both style and comfort.

LifeStride's reach has expanded through social media, allowing the brand to connect with a broader audience. One of the brand's most iconic products is the Parigi pump, which has gained recognition as America's #1 Pump. In recent years, LifeStride has undergone a brand evolution, refreshing its collection to establish a new, modern point of view. The brand's offerings include a variety of styles such as the Style Icons collection, which features the Parigi, London, Danita, Celia, and Cameo models.

The brand prides itself on creating shoes that give women that ""Where’d you get those?"" moment, celebrating the triumph of finding the perfect blend of style, fit, and value. LifeStride's journey has been about providing women with shoes that they can wear confidently and comfortably as they navigate the beautiful chaos of life.