PINK

PINK emerges as a vibrant lifestyle brand, deeply rooted in the ethos of community celebration and sustainability. Our mission extends beyond mere fashion; we strive to cultivate positive mental health among young adults while embracing a gentler approach towards our planet. Together, alongside our valued customers, PINK champions diversity, equity, and inclusion, fostering a culture of self-confidence and embracing individuality.

At PINK, every product embodies our commitment to sustainability and well-being, designed to evoke a sense of goodness both inside and out. From bras and panties to loungewear, knit tops, activewear, accessories, and beauty essentials, each item is crafted with meticulous attention to quality and environmental impact. With every purchase, our customers join us in our journey towards a more sustainable future, where style meets conscience, and empowerment resonates through every thread.

Commitment to Sustainability PINK is deeply committed to safeguarding biodiversity, conserving resources, and mitigating climate change through a multifaceted approach. Recognizing the imperative to enhance efficiency and minimize environmental impact across its value chain, PINK conducts thorough assessments of its operations.

PINK prioritizes the use of sustainable materials, including organic cotton and recycled polyester, and nylon. Additionally, PINK incorporates semi-synthetic fibers like Tencel lyocell, modal, acetate, and viscose, with Tencel sourced from certified sustainable forests.

PINK is passionately dedicated to championing biodiversity, preserving resources, and combating climate change through a holistic and proactive approach. With a firm commitment to operational efficiency and environmental stewardship, PINK diligently evaluates its practices across the value chain. The brand places a strong emphasis on utilizing sustainable materials, including organic cotton and recycled polyester and nylon. Additionally, PINK embraces semi-synthetic fibers such as Tencel lyocell, modal, acetate, and viscose, sourced from certified sustainable forests. In line with its commitment to transparency, PINK openly discloses its manufacturing partners and continually strives to enhance accountability by selecting suppliers with exemplary compliance records.

While past challenges have underscored the importance of ongoing diligence in supplier relationships, PINK remains steadfast in its efforts to promote transparency and empower workers throughout the supply chain. Despite persistent challenges, particularly concerning fair wages, the brand is dedicated to addressing these issues and fostering positive change.

PINK adheres to a comprehensive Code of Conduct aligned with International Labor Organization (ILO) standards, overseeing compliance through a combination of informal visits and third-party audits. While strides have been made, comprehensive auditing remains an ongoing goal. In its commitment to ethical practices, PINK avoids exotic animal materials but continues to use leather, wool, and silk. While these materials pose ethical and environmental challenges, the brand is exploring more sustainable alternatives to minimize harm to animals and the planet.