Asmara

Asmara is a global fashion company based in Hong Kong, with a strong focus on sustainability and innovation. Specializing in design and product sourcing, Asmara offers a unique GLOCAL expertise that accompanies clients from concept to delivery, ensuring that fashion becomes climate-friendly. With a worldwide sourcing platform, Asmara works with top textile manufacturers and ambitious spinners and weavers to create high-quality, environmentally friendly apparel for women, men, kids, activewear, footwear, fashion accessories, as well as home and pet items. Their clientele ranges from international fashion brands to local start-ups, for whom Asmara acts as the ground crew, developing new fabrics, creating in-house collections, and presenting in 3D.

The strength of Asmara lies in its diverse and knowledgeable team, who are experts in market intelligence and design. With a strong focus on sustainability, Asmara only works with certified suppliers and invests in new technologies like laser treatment, regenerated and organic cotton, and dyeing without water and chemicals. Their commitment to sustainability extends to their production partners, who adhere to strict guidelines for ethical and environmentally friendly practices. Asmara's goal is to make fashion climate-neutral by promoting diversity in fashion, products, and people, and by working together to achieve a common goal.

Asmara's services are designed to provide quick, simple, and complex solutions for their clients, ensuring that every product meets high design standards, uses exciting materials, and is environmentally friendly. Their in-house design community, four in-house collections, and sampling service using CLO 3D showcase their dedication to quality and innovation. By offering a wide range of products and services, Asmara empowers individuals and businesses to make sustainable choices in the fashion industry, ultimately contributing to a more climate-friendly future.