Better World Fashion
Better World Fashion APS is a company that stands out in the fashion industry for its commitment to sustainability and ethical practices. Founded in Denmark in 2015, the company was established with a vision to revolutionize the way we produce, sell, and own products. Their mission is to challenge the prevailing buy-and-throw-away culture by offering high-quality, sustainable fashion items that are both stylish and environmentally friendly.
The company's product range includes leather jackets, bags, watches, sunglasses, and lifestyle accessories, all designed with the classic minimalistic functionality of Danish design. What makes Better World Fashion truly unique is their approach to materials: they use 98% upcycled materials to create their products. This means they transform used leather, discarded plastic bottles, and recycled wood and metal into brand new, modern items. Each product carries the history and patina of its previous life, making it one-of-a-kind.
Better World Fashion's commitment to circular fashion extends to their business model as well. They offer a rental subscription option, allowing customers to change their style frequently while still being sustainable consumers. Moreover, they provide a lifetime buy-back guarantee, offering 50% off a new product in the same price category when customers return their old items. This ensures that the materials are kept in a closed loop, further reducing waste and promoting circular consumption.
The company's efforts have not gone unnoticed. They have garnered support from a global community, with happy customers in over 60 countries. Their innovative approach to fashion not only provides consumers with unique and high-quality products but also contributes to a better world by reducing waste and promoting sustainable consumer habits. Better World Fashion APS is a testament to the fact that fashion and sustainability can go hand in hand, creating a positive impact on the world without compromising on style or quality.