BUNSHA INTERNATIONAL
Bunsha International SAS is the parent company of KIABI, a popular French fashion retailer that offers affordable and trendy clothing for men, women, and children. KIABI, founded in 1978, has grown into a major global brand with stores in many countries, providing fashion to a wide audience. Bunsha International, headquartered in France, manages KIABI and plays a central role in its strategic development, helping the brand stay competitive in the fast-paced world of fashion retail.
As a Société par Actions Simplifiée (SAS), Bunsha International has a flexible corporate structure that allows it to respond quickly to market changes. The company focuses on several key areas, such as innovation in retail, sustainability, and growth in digital commerce. Although KIABI is Bunsha's primary business, the parent company is dedicated to modernizing operations, improving supply chains, and enhancing the customer experience in both physical stores and online shopping platforms.
Bunsha International provides leadership and strategic direction to KIABI, helping the brand offer fashionable, affordable products that appeal to a diverse range of customers. Bunsha also supports KIABI’s international expansion efforts, which have allowed the brand to open stores in numerous countries across Europe and beyond. Sustainability is another key priority for Bunsha, as it helps KIABI reduce its environmental impact by incorporating eco-friendly materials and production processes. In addition, Bunsha is driving KIABI’s digital transformation, ensuring the brand offers a seamless online shopping experience through improved e-commerce platforms, mobile apps, and logistics.
Bunsha International is essential to KIABI’s continued success and growth. By providing financial stability, strategic planning, and a strong focus on sustainability and innovation, Bunsha helps KIABI remain a leading player in the fast-fashion industry. With a commitment to staying ahead of trends and embracing technological advancements, Bunsha International ensures that KIABI continues to fulfill its mission of offering stylish, affordable clothing to consumers around the world.