FLAVIA ARANHA COMERCIO E CONFECCAO
Flavia Aranha Comércio e Confecção Ltda is a Brazilian fashion company that has made a significant impact in the sustainable fashion industry. Founded on March 15, 2006, the company has its headquarters located at Rua Turiassu, 860 - Perdizes, São Paulo, Brazil. It operates under the CNPJ number 08.196.334/0001-94, indicating its official registration and legal compliance in Brazil.
The brand Flavia Aranha, owned by the company, is renowned for its commitment to sustainability, ethical production practices, and the use of natural materials. The company's journey began with the opening of its first store and atelier in 2009, marking the start of a brand dedicated to creating timeless, sustainable fashion. By 2010, Flavia Aranha was participating in international fairs such as TheKey.to Fair, showcasing its unique approach to fashion that respects both people and the planet.
In 2012, the brand expanded its presence with a new atelier and current store in the vibrant neighborhood of Vila Madalena in São Paulo. This move was followed by the introduction of an industrial process for natural dyeing in 2014, further cementing the brand's dedication to eco-friendly practices. The natural dyeing process is at the heart of Flavia Aranha's identity, connecting the brand with important themes such as biodiversity, ancestry, sustainable and technological development.
The company's commitment to positive social and environmental impact was recognized in 2016 when it received the B Corporation certification, a testament to its business practices that aim to benefit both society and the environment. In 2018, Flavia Aranha expanded its infrastructure with a new, larger atelier and also marked its arrival in Portugal, broadening its international reach.
Flavia Aranha's clothing line is characterized by simple yet sophisticated designs, made from natural materials like organic cotton, linen, and silk. These materials are dyed using colors derived from Brazilian plants and herbs, ensuring that each piece is not only beautiful but also kind to the skin and the environment. The brand's offerings include a wide range of women's apparel such as blouses, dresses, jumpsuits, and accessories, all designed to embrace the body comfortably and elegantly.
In 2019, Flavia Aranha made its debut at São Paulo Fashion Week (SPFW), presenting its collection titled "A Memória da Roupa" (The Memory of Clothes), which resonated with the brand's philosophy of creating garments with stories, paths, and possibilities.
The company operates with a focus on various aspects of the fashion business, from dyeing, which is considered the soul of the brand, to production, which breathes life into the pieces. Its retail and e-commerce platforms serve as points of encounter for customers, while its communication efforts represent the brand's voice. The human relations and administrative department keeps the brand grounded, and the development team is where the clothing comes to life.
Flavia Aranha Comércio e Confecção Ltda's activity is primarily in the retail sale of clothing and accessories, with a special emphasis on custom-made garments, excluding intimate apparel. The brand's ethos revolves around the concept of "living clothes" – garments that are not just worn but experienced, carrying within them the essence of nature and the touch of human hands.
The company's innovative approach to fashion is also evident in its RECORA project, aimed at extending the life of its "living clothes" through thoughtful design and sustainable practices. This initiative reflects the brand's dedication to creating a circular fashion economy, where clothes are treasured and cared for, reducing waste and promoting a more sustainable future.
In summary, Flavia Aranha Comércio e Confecção Ltda is a company that stands out for its authentic approach to fashion, where sustainability, quality, and design converge to create clothing that not only looks good but also does good. With a strong foundation in ethical practices and a clear vision for the future, the brand Flavia Aranha continues to inspire and lead in the sustainable fashion space.