Groupe Novi SAS

Groupe Novi SAS is a dynamic company that has established itself as a significant player in the beauty and wellness industry. With a diverse portfolio of brands, including the notable PUR EDEN, the company has made a mark with its commitment to natural, ethical, and sustainable products.

PUR EDEN: A Commitment to Natural Beauty

• Founded: 2015
• Acquisition: 2022 by Groupe Novi SAS
• Philosophy: Aromatherapy-inspired, science-backed natural cosmetic formulation
• Product Range: Skincare, anti-aging treatments, essential oils
• Certifications: Organic, eco-friendly, cruelty-free

Ethical Practices and Sustainability

• Local Production: Manufactured in the south-west of France
• Eco-Friendly: Recyclable packaging, no synthetic preservatives
• Community Engagement: Collaborations with local producers and environmentally conscious suppliers

Expansion and Innovation

• Beauty Success: Leading French franchise in perfumery, cosmetics, and well-being since 1995
• Beauty Success Brand: Launched in 2007, offering a wide range of makeup, skincare, and accessories produced predominantly in France
• Environmental Initiatives: Partnered with PUR Projet in the ""ICI on sème"" program to combat deforestation and climate change

Diverse Brand Portfolio

• Nicole Parfumerie: Established in 2017, blending tradition with modernity to redefine selective perfumery
• Beauty Success & Beauty Success Institute: A global beauty concept with over 310 stores and beauty institutes in France and international locations

Groupe Novi SAS continues to innovate and inspire in the beauty sector, driven by a passion for excellence and a deep respect for nature.