Jlm Couture

JLM Couture is a bridal and bridesmaid gown company that operates in the US and the UK. The company's gowns are made under the Alvina Valenta, Jim Hjelm Couture, Jim Hjelm Visions, Tara Keely, and Lazaro names. JLM Couture markets its gowns through bridal magazines, trunk shows, and catalogs. The company's bridesmaid and flower girl collections are produced under the Jim Hjelm Occasions and Lazaro Bridesmaids labels; they're peddled through bridal boutiques and bridal departments in clothing stores. Its Party by JLM is a collection of evening wear.