Under Armour
Under Armour is a leading sports apparel and footwear company that was founded in 1996 by Kevin Plank, a former football player at the University of Maryland. Under Armour’s mission is to make athletes better through performance-driven innovations that enhance their comfort, speed, and endurance. Under Armour offers a wide range of products, such as shirts, shorts, pants, jackets, shoes, accessories, and more, for men, women, and kids. Under Armour’s products are designed with advanced technologies, such as HeatGear, ColdGear, Storm, Charged Cotton, and HOVR, that regulate body temperature, repel water, provide cushioning, and deliver breathability. Under Armour also provides digital fitness services, such as UA MapMyRun, UA Record, and UA Endomondo, that help users track their workouts, nutrition, and health data. Under Armour’s products and services are used by millions of customers around the world, as well as by professional athletes and teams in various sports, such as basketball, football, soccer, baseball, golf, and running.
Under Armour is committed to sustainability and social responsibility through its ‘What’s Under Matters’ approach. Under Armour believes that what goes into its products and how they are made matters as much as what they do for the athletes who wear them. Under Armour strives to reduce its environmental impact by eliminating harmful chemicals, lowering greenhouse gas emissions, increasing renewable energy use, and embracing circular material innovations. Under Armour also champions the well-being of its teammates and suppliers’ workers by ensuring fair labor practices, diversity and inclusion, and community engagement. Under Armour publishes annual Sustainability & Impact Reports that showcase its goals and achievements in these areas. Under Armour also partners with various organizations and initiatives that support environmental conservation, youth empowerment, health and wellness, and social justice.
Under Armour is a company that originated from the United States. Its global headquarters is located in Baltimore, Maryland. Under Armour also has offices and retail locations in other states, such as California, Florida, New York, and Texas. Under Armour has expanded its presence internationally, with regional headquarters in Panama, Amsterdam, and Hong Kong. Under Armour also has offices in other countries, such as Brazil, Chile, Mexico, France, Germany, United Kingdom, Indonesia, Korea, Vietnam, India, Japan, Taiwan, and Australia. Under Armour is a global brand that aims to inspire athletes with performance solutions.
